SKEMA - MSc Digital Marketing
Professional certifications, the latest tech, real-world projects and personalised coaching
This programme goes across many domains of management (communication, marketing, project management, sustainable development, web-site and mobile graphic design, brand and product management…) with expertise in internet, new technologies, social networks and community management, web and mobile marketing, as well as SEO, SEM, RTB.

This MSc produces graduates who are competent and experienced in three key areas: project management, digital marketing, and the development of new business ideas. Throughout the year,  students work on real life projects with companies.
This MSc provides skills in web-marketing - digital marketing and project management in partnership with the PMI (Project  Management Institute). Students do the Google Adwords and Google Analytics certifications as well as the Agile project management certification.
Over recent years students have done projects for companies such as Amadeus, Orange, IBM, Dow AgroSciences, Air Cannes, the Opera of Nice, Nike… Projects included product launches, website creation, web-marketing, events management, re-branding, communication plan…
► As a one-year MSc: holders of four-year degrees
► As a two-year MSc: holders of three-year degrees
► Intake: January & September
► Campus: Sophia Antipolis (France)

Recruiting companies
Amadeus, BMW, Canal+, Capgemini, Decathlon, Elisabeth Arden, Equancy, Goodyear, Google, Havas, L’Oréal,
Leadmedia Group, Lagardere Advertising, Orange, Microsoft, Micromania, Netbooster, Nice Airport, Nike, Porsche, Schneider Electric, Sony Europe, UNO, Webedia...

nationalities on campuses 

€41 000

average salary


Rate of recruitment
six months after graduation
SKEMA - MSc Digital Marketing
Download the brochure right now to learn more about our specialisations, admissions and to get personalised tips to put the odds on your side


Fosters an attitude of excellence, professionalism and responsibility on behalf of students and faculty working on international management practices.

Prepares our future graduates for professional life through practical experience in companies.


Offers a wide variety of programmes so that each student may find the one suited to his or her  personality and career objectives.

Each of our programmes is guided by an advisory board composed of internationally recognised professional and academic members.

About us
7 reasons to do an MSc at SKEMA Business School
► 7 campuses worldwide
► 9 000 students​
► 48 000 graduates throughout the world
​► 160 professors and 260 academic publications 
► 40% international students
► More than 100 partnerships with foreign universities
​► Multi accredited: EQUIS, AACSB and EFMD Accredited EMBA
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